It looks like Lifetime is making a run at Hallmark Channel for the holidays.
Hallmark Channel is known for being the destination for sappy, sweet Christmas movies, but Lifetime wants to unseat them. That’s why “It’s A Wonderful Lifetime” will feature 28 new original Christmas movies.
Melissa Joan Hart, Kelly Rowland, Tia Mowry-Hardrict, Vanessa Lachey, Marie Osmond, George Stults, and Ted McGinley are some of the big names you’ll see in the holiday films. The first one will air before Halloween! It’s “Sweet Mountain Christmas” and premieres October 25.