M&M Reveals New Color

M&M has a new purple candy. The chocolate company made the announcement with a video, showing a purple peanut M&M joining the gang of classic characters like Red, Yellow, and Green. 'Purple' is the company's first-ever female peanut M&M and the first new character created for the first time in a decade. The character reveal comes after a partnership with Lil Nas X was announced, featuring limited-edition M&M packaging and candies that have butterflies and hearts.


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