When it comes to getting ready in the morning and making breakfast, Eggo has built their name on quickie toaster waffles, but they’re promising their new product will get busy parents out the door even faster with their new liege-style waffles.
What’s so special about them? They don’t need toasting – it’s all defrost and go. Liege-Style waffles are a street food staple in Belgium and the company says you can have the same experience – including crunchy sugar bits – without toasting. That said, if you want ‘em warm, toast away.
"Mornings are tough for families," says Eggo Marketing Director Joe Beauprez. “We created these delicious and satisfying mess-free waffles are perfect to enjoy during carpool drop offs, while commuting to work …or a weekend filled with back-to-back sporting events for your kids.”
Source: Kellogg's/Eggo