“Money” has come out with four common Black Friday scams you may want to beware of or else you’ll be regretting that trip to the store. They include:
- Doorbusters – Lots of stores will be offering some insane deals to get you into the store, but unless you line up days before Black Friday you aren’t likely to get your hands on them. These Doorbusters are often “limited quantity,” which can sometimes translate to as little as four items. Instead, look for Doorbuster guarantees, in which stores often guarantee a price as long as you arrive by a certain time.
- Discounts aren’t as good as advertised – Stores will often inflate the original price of an item to make it look like the discount you’re getting is more substantial than it really is. To avoid being tricked, don’t pay attention to the percentage of the discount, and instead try and find out how much the actual price of the item is at other stores to see if you’re really getting a deal.
- Price matching may be exempt – When it isn’t the holidays many stores will match a cheaper price found at a competitor, but often from Thanksgiving to Cyber Monday, stores will suspend or limit the policy. Because of this, shoppers really need to be careful to comparison shop to make sure they're getting the best price.
- Fine print makes a difference – Stores go out of their way to make it difficult for shoppers to get deals, with the fine print on advertised sales often revealing that they aren't as good a they seem. Such fine print is usually located t the bottom of an ad, so make sure you know all the info before you start shopping.