As part of a summer campaign in collaboration with celebrity chef Bobby Flay, Pepsi is launching two new limited-edition flavors: Pepsi Lime and Pepsi Peach. The sweet new flavors are specifically designed to complement the smoky flavors of grilled foods. The campaign will feature Flay demonstrating how various grilled dishes pair well with Pepsi, part of a broader promotion that will also include giveaways and rebates for customers, as well as more limited-edition flavors. The new flavors will soon be available in both 12-ounce cans and 20-ounce bottles across the United States.